How Sawan Powers Rs 1.5 Lakh Crore Local Micro-Economy In India

Behind Sawan's rituals lies a thriving seasonal economy, with temple markets, sweet shops, and small vendors seeing soaring sales.

NDTV

Published: 30 July 2026

Behind Sawan's rituals lies a thriving seasonal economy, with temple markets, sweet shops, and small vendors seeing soaring sales.

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