The department, however, made it clear that selling medicines below the Maximum Retail Price (MRP) is permitted. Its objection is to vague or exaggerated advertisements that could mislead customers about the discount actually available.
Delhi Warns Pharmacies Over 'Up To 80% Off' Ads, Says Discounts Must Be Genuine
The department, however, made it clear that selling medicines below the Maximum Retail Price (MRP) is permitted. Its objection is to vague or exaggerated advertisements that could mislead customers about the discount actually available.
Published: 21 August 2026
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